JR Farr

There are a few things that can be your best friend or biggest nemesis in about 3.8 seconds and one of those thingamajigs is… well, landing pages.
Welcome to my quick 2 minute version of “Landing Pages for Dummies.”
Landing pages play a huge role in the success of your online marketing efforts. Specifically your [...]

Today I want to talk about writing compelling ad copy that will not only increase your CTR% (click through rate) but also lift your overall conversion rate. It’s easy to blame a poor conversion rate on your landing page but when your paid search campaigns aren’t “top notch”, that could be where the bottleneck is [...]

This is Rockstar PPC 101: I’m starting out with the basics as I write these first few posts. We’ll  work towards getting  into much more advanced techniques as we move forward.
Alright, so now that you’ve gone through my “Define.Research. Deploy.” process, you’re ready to start setting up your paid search campaigns. Within that process you [...]

Twitter is about to “Cash In” all their Traffic
Have you seen Twitters new homepage? They just released it a few days ago. After one glance at Twitters new homepage, are you still thinking Twitter won’t find a way to make money?
Twitter has slowly been expanding their real time search functionality (search.twitter.com) and continues to make [...]

The same questions are always asked when entering a new market. Is there a enough traffic and interest in the niche? How competitive is that niche? Here’s the answer to your questions.