JR Farr

Basics on How to use Twitter

So i just finally uploaded a tutorial on Twitter using ScreenFlow.  This tutorial is for anyone knew to Twitter or just getting started.  Seems like the most asked question about Twitter is: “What is the point of Twitter?” Hopefully this helps shed some light on that question and shows you just how cool and powerful Twitter really [...]

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Connection of Social Media & Lifestreams

This post is focused on the basics of Social Media Optimization and incorporating a Lifestream.  When Social Media is used correctly, it’s an extremely powerful marketing and branding tool. My main goal of this post… How these 2 are connected and why they are beneficial. I don’t want to assume that everyone knows what a Lifestream is, [...]

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Adwords Editor - Save yourself some time.

Are managing a big bulk of Paid Search campaigns? If you’re running some hefty campaigns through Google Adwords then it might be time to check out the Adwords Editor. What is the Adwords Editor? AdWords Editor is a custom Google application (which is FREE) for managing your ad campaigns. Use it to download your account, update your campaigns [...]

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Are your Paid Search Campaigns “Tight?”

Today it came to me so clearly… The old days of Google Adwords are long, long gone.  Yeah, we all knew that but are we doing anything about it.  It’s just like anything else where you get stuck in your old ways ya know. What I’m talking about is the new Google Adwords Quality Score update.  [...]

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How to Help your Google Adwords Quality Score

Now, I can’t give away secrets on this topic, but I can tell you what affects your Quality Score and what you can do to fix that.  I’ll start with an interesting factoid about your quality score. There are 100 factors that affect your Google Adwords Quality Score. When you have a higher quality score you gain [...]

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