A component of the Rockstar Marketing Series – Custom crafted by JR Farr.

SEO is changing constantly & this my friends, is SEO for today’s world… 2009.

Changes are always taking place within the webmaster guidelines, search engine algorithms, etc. which ultimately shifts our SEO techniques. In fact, a big change happened in 2006 when Social Media started making waves.

Not too long ago, SEO (search engine optimization) use to consist of stuffing keywords into your sites content while completely negelecting keyword density & frequency. Writing quality content & keyword density was an after thought and the internet was already being polluted at such a young age. This same technique is still being practiced today and sadly, the pollution of ridiculous content continues. *Sigh*

Let’s change that.

Right now, most are still trying to adjust to the new web 2.0 phase, so you need to make sure you’re adjusting your SEO strategies as well. That’s exactly what Rockstar SEO will cover.

The Techniques You’ll Learn – On Site SEO & Off Site SEO

When executing proper SEO campaigns or techniques it is actually split up in two different types.

• On-site SEO & Off-site SEO

Nowadays, because of Social Media, I believe a big part of your SEO success is actually what’s happening “off your site” (off-site seo).

Often times, most people think SEO success only comes from what SEO strategies you’re deploying “on your site”. Yes, this is a large part to your success but it’s only some of the ingredients to the SEO stew. A few on-site strategies to consider:

• Well Structured Content
• Semantic Web Markup
• SEO-Friendly URL’s
• Unique & Fresh content

We’ll go into these in future parts of this series

So… What’s Next in the Rockstar SEO Series

This Rockstar SEO Series is for today’s world, 2009. With that being said,  my plan is to talk about best strategies right now and how to leverage the new “Web 2.0″. Here are more topics you’ll be sinking your teeth into. These aren’t quite set in stone… yet, so don’t hold me to them.

• How to use Social Media to Boost SEO.
• Creating Killer Content that Search Engines Love
• Creating Killer Content that your Readers Love
• Never underestimate the <title> of your posts.
• Social Media and How it Effect’s SEO.
• Semantic Web Markup
• Unique & Fresh Content

Check back soon for new posts on these topics as this series gets underway.

How do I hop on this Rockstar SEO Series train?

What do you have to do to get your hands on this series?  Pretty simple really. Just follow me, JR Farr on Twitter or simply subscribe to my RSS Feed and witness some insane content about to be published right in front of your eyeballs. Not too painful right?

What do I get out of this?

I’m providing this quality content because I believe in providing more value then you consume. I’m putting myself out there and sharing my knowledge because this is my passion. You’ll see it through my series and on the chance you’re diggin’ it… I just want you to share it with everyone! Oh and comments are nice too

Who is Net Media Group?

A Different Animal in Online Marketing.

Net Media Group has one objective – making you money online. We’re not interested in awards, accolades or meaningless certifications. Our sole mission is generating results for our clients. Be it a lead or a sale, our common sense approach to direct web marketing consistently amazes

our clients and routinely blows our competition out of the water.

What does Net Media Group Do?

Lead Generation

No co-reg, no incentives. Just quality, one-to-one leads that convert.

There’s nothing more demoralizing to a sales force team than a pile of cheap leads that don’t convert.  That’s why we focus on delivering pre-qualified leads that are more apt to become customers.

>> Find out more about Lead Generation from Net Media Group.

Paid Search Management

Net Media Group takes a “hands-on” approach when it comes to Paid Search Management.  We don’t believe in automated bid management systems or dumping thousands of keywords into your account and hope for the best.  Net Media Group gives each of our clients accounts the personal attention it deserves.

>> Find out more about Paid Search Management from Net Media Group.

Affiliate Programs

Net Media Group prides itself on building your company an actual asset.  We take the bull by the horns and create a custom affiliate program that fits your company.  The affiliate programs are closely held, exclusive affiliate programs that promote your brand responsibly.

>> Find out more about Affiliate Programs from Net Media Group.

Multivariate Testing

Need help converting you visitors into transactions?  Net Media Group can help.  We provide testing solutions that maximize revenue for each visitor to your website.

>> Find out more about Multivariate Testing from Net Media Group.

Why Net Media Group?

The Perfect Hybrid of Web Traffic and Online Performance.

When it comes to cutting edge technology, your companies bottom line and genuine performance, you’ll find Net Media Group

Search Engine Strategies – San Jose 2008

Whew, so the first day of Search Engine Strategies is finally complete.  What a crazy day, I have so much in my brain right now it’s almost overwhelming.  There are so many things I can apply to what I am doing currently, let alone what I haven’t already implemented.

The sessions I sat in today we’re extremely valuable to me.  I was able to get an insiders look from high end experts deep inside the search engines themselves as well as reputable website conversion experts such as Bryan Eisenberg from Future Now and Grok Dot Com.

(more…)

Can Cuil play with the Big Boys?

I have mentioned a site I visit regularly quite a few times on my blog.  It’s called SEOmoz. Masterminded by Rand Fishkin and his crew they come up with some awesome info about SEO as a whole.

Anyway, after my post yesterday I thought maybe I was a bit harsh on Cuil.  I started reading around to see what others thought.  Of course I went to my valuable resources, which SEOmoz being one I noticed Rand Fishkin had come up with a very extensive review of Cuil.  I thought I better share it the all ya’lls.

I don’t know if you’re like me but I am a huge visual learner.  If I see it, it just clicks for me.  Another reason I like SEOmoz so much.  You can take the time to read the post or just skim through it and see the major points through the visual aids.

Here is what caught my eye instantly…

Rand Fishkin came up with his own system that broke down all the major elements a search engine should have and ranked them accordingly.  If this image doesn’t intrigue to read further then I apologize I made you read this far.  If it does, you can continue reading SEOmoz’s latest blog post -

Comparing Search Engine Performance: How does Cuil Stack Up to Google, Yahoo!, Live & Ask”

Just to clarify… I honestly just like SEOmoz and their knowledge they so willilngly share.  I don’t know Rand Fishkin or any member of SEOmoz I am just spreading the love.

I hate that I feel like I have to do that ya know…  Some people are just lame and get a kick out taking things out of context.

Anyway, enjoy the awesomeness SEOmoz brings with this featured post.

What do you guys think about this?

Let’s face it Cuil sucks.

Do a search for anything you’re interested in… I’ll guarantee that the images that show up next to your results make no sense.  Also, what’s with changing the flow of how the results show up.  The top 3 search engines all serve up their results the exact same.  Why?  Because that’s what we’re used to.

But no, Cuil spits them out in 3 columns and you have the option to choose 2 columns.  What is this like a WordPress blog or something?  I feel like I’m searching through a wordpress theme directory or something.  It just doesn’t look right.

Anyone who honestly thought they would even compete with Google needs some serious help.  Look at Yahoo! for a minute.  I mean if Yahoo! can’t find away to become a bigger search engine then Google then how the hell do you think Cuil is going to do it overnight.

Oh sorry I forgot Cuil is backed by $33 million in Venture Capital and was started by ex-employees of Google.  Whoa!  I guess I didn’t realize that.  Well in that case yeah I think Cuil is going to be bigger then Google. You idiots.

They forgot that Google is backed by billions & billions of dollars.  Oh yeah and the fact that Google… well is Google.  How could you honestly think that they would out do Google.

Anyway, if I see one more post about how Cuil is going to take over the world one Google at a time… I might blow a gasket.

Can I get a hell yeah or something?  Is anyone with me?